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MVI – Neue Website mit neuer CI

- 13. January 2020 - | MVI Group

We’re Driving Digital Mobility: Mit neuem Slogan, neuer CI und neuer Website beginnt für die MVI Group das neue Jahr 2020 jetzt schon erfolgreich.

„Das 50-jährige Firmenjubiläum der MVI Group im letzten Jahr war für uns der Startschuss, eine neue innovative Corporate Identity für die gesamte Unternehmensgruppe zu entwickeln“, erklärt Kommunikationsleiter Julian Kiss. In diesem Zuge entstand auch der Slogan ‚We’re Driving Digital Mobility‘. Dieser steht für die strategische Ausrichtung der MVI in Richtung der digitalen Mobilität. „Sie zeigt aber auch, woher wir kommen, denn bereits seit der Gründung 1968 haben wir stets die Mobilität von morgen mit vorangetrieben“, erläutert Kiss stolz.

Nach Umstrukturierungen in der Gruppe im Zuge der zunehmenden Digitalisierung haben wir nun auch unseren Außenauftritt an die neue CI angepasst. „Wir wollten unsere Attraktivität nach Außen steigern und klar sowie übersichtlich darstellen, welche Leistungen wir in der gesamten Firmengruppe anbieten“, so Kiss. „Aus diesem Grund haben wir uns bewusst dazu entschieden, die bisherigen eigenständigen Firmenseiten auf eine gemeinsame MVI-Website zusammenzufassen. Mit dem Ergebnis sind wir sehr zufrieden.“

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